Overview

Kartra bundles landing pages, email and SMS marketing, checkouts, membership sites, video hosting, and affiliate management into one dashboard. It's built for coaches, course creators, and digital-product sellers who'd rather run one system than stitch together six. Kartra AI drafts page copy and emails. It's a selling engine, not a blogging or SEO platform.

Features In Depth

One connected dashboard

Pages, email, checkouts, memberships, video hosting, and helpdesk all share a single contact database, so behavior in one tool can trigger actions in another — no third-party integrations for the core functions.

Funnel mapper & campaigns

Visually map the customer journey before you build it, then deploy 100+ done-for-you campaign templates (lead magnet, launch, webinar) that come pre-wired with pages, emails, and automations.

Email & SMS automation

A full email service provider built in: broadcasts, behavior-based sequences, tagging, and lead scoring. Unlimited email/SMS from the Starter plan up, so you don't pay separately for ConvertKit or ActiveCampaign.

Memberships, courses & video hosting

Drip content, gate access, and host video natively. Unlimited memberships and courses on Starter and above — enough to run a real course business without Teachable or Kajabi alongside it.

Kartra AI & native affiliate center

Kartra AI drafts page copy, emails, and SMS in your voice, while built-in affiliate management recruits, tracks, and pays partners who promote your offers — a feature most platforms charge extra for.

Pricing Breakdown

Plan	Monthly	Annual	What You Get
Essentials	$59/mo	$52/mo	500 contacts, 5 pages, 1 product, 10,000 emails/mo, 5% transaction fees
Starter	$119/mo	$99/mo	2,500 contacts, unlimited pages/products, unlimited email/SMS, 0% fees. May 2026 promo: first 3 months for one $99 payment (save $258)
Growth	$229/mo	$189/mo	12,500 contacts, webinars (300 guests), surveys & quizzes, affiliate management, 3 domains
Professional	$549/mo	$429/mo	25,000 contacts, real-time funnel analytics, helpdesk live chat, API access, 5 domains

What the Internet Says

3.9

57 reviews

4.5

Capterra

168 reviews

Everything lives in one dashboard — no plugins or duct-taped toolsNative affiliate management on every paid planDone-for-you campaign templates speed up launches0% transaction fees on paid plansSteep learning curve in the first few weeksPage builder feels dated next to dedicated toolsEmail deliverability needs warm-up and tuningSupport response times can lagBest fit for course and coaching sellers, not bloggersNo native blogging or SEO engine

Kartra vs ChatGPT & Claude

An LLM writes your copy; Kartra runs the business that sells it.

+Hosts the actual transaction — checkouts, order bumps, and subscriptions a chatbot can't process
+Stores and segments your contact list, then fires email/SMS automations off real behavior
+Delivers paid content through gated memberships and courses, not just drafts
+Maps the full funnel from opt-in to upsell and tracks conversions at each step
+Runs your affiliate program natively so other people sell for you

Skip Kartra if: You only need words. ChatGPT or Claude — or Kartra's own AI — will draft pages and emails for a fraction of the price. Kartra earns its keep once you're selling and automating, not just writing.