
Black Friday 2026 has not been announced. What is available today: up to 17% off with yearly billing, and a seven-day trial on the full toolkit. Last year's sale reached about 40% off, and the projections below are built on that.
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Up to 17% Off Annual + 7-Day Trial — Black Friday 2026 has not been announced yet. Two things are on the table today: yearly billing takes up to 17% off, and a seven-day trial opens the full toolkit with no code. Check back in November for the sale itself.
✓ Cancel before day 7 and you are not charged
Semrush is an all-in-one SEO and content marketing platform covering keyword research (26B+ keywords), competitor analysis, technical site audits, backlink tracking, and rank monitoring. The Content Audit and Keyword Gap tools are particularly useful for content marketers who need to prioritize what to create or update.
The entry SEO plan handles most solo content marketers. Teams that need historical SERP data want Pro+, and anyone plugging Semrush into an AI assistant needs Starter or above for MCP access. The annual discount runs all year — there is no need to wait for November if you have already decided.
| Plan | Monthly | Annual (per month) | Key limit |
|---|---|---|---|
| SEO | $139 | $117.33 | Entry plan — the old Pro, renamed |
| Starter | $199 | $165.17 | Adds MCP access and 50,000 API units |
| Pro+ | $299 | $248.17 | Historical SEO data |
| Advanced | $549 | $455.67 | REST API access, highest limits |
| Free | $0 | $0 | 10 report lookups a day, 1 project |
Checked on semrush.com on 5 September 2026. Semrush replatformed onto this lineup during the year — Pro, Guru and Business still exist as "SEO Classic" at $139.95, $249.95 and $499.95, but the public pricing page no longer sells them. Any Black Friday page still quoting those three names has not looked since.
~40% Off
In 2025, Semrush offered up to 40% off Pro and Guru plans during the Black Friday sale window. The deal applied to new subscriptions and ran for approximately one week in late November 2025.
The Black Friday 2025 discount applied to new accounts only — existing subscribers on monthly billing could not switch to the BF rate mid-cycle. The sale required no code; pricing was applied automatically at checkout during the promotional window.
Based on last year's deal, expect roughly 30–40% off in late November 2026. These are projections against the current lineup — check back in November for the confirmed deal.
| Plan | Regular price | Est. BF price | Est. savings |
|---|---|---|---|
| SEO | $139/mo | ~$83–$97/mo | 30–40% |
| Starter | $199/mo | ~$119–$139/mo | 30–40% |
| Pro+ | $299/mo | ~$179–$209/mo | 30–40% |
| Advanced | $549/mo | ~$329–$384/mo | 30–40% |
Projected as a straight 30–40% off the monthly list price, based on the ~40% Semrush ran at Black Friday 2025 — which applied to the Pro and Guru plans that have since been retired. Black Friday pricing has historically applied to annual plans, so treat these as an upper bound on what you would pay, not a figure to stack the 17% annual discount on top of.
Cyber Monday typically follows Black Friday by four days. In past years, Semrush's Cyber Monday deal has been the same or slightly lower than the Black Friday discount — usually 30–40% off — and tends to run for about a week. It's a good fallback if you miss the BF window, particularly for content marketers who need a few extra days to get budget approval.
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The editorial team at Elite Content Marketer researches and evaluates AI tools for content marketers. We verify deals, compare pricing, and keep this page updated so you don't have to.