
A free editor trial with no time limit, plans from $39/year, and Essentials for $45/year with verified student status.
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Coupon code
SAVE1010% off your first year — TechSmith publishes this one itself, on its Special Offers page: 10% off the first year of any TechSmith subscription, for anyone who doesn't qualify for a group discount. It can't be stacked on the student or educator price — TechSmith says the group discounts can't be combined with other promotions.
The code works either way. Opening Camtasia through a link on this page first is what attributes the order to this review.
Free Trial — The Camtasia Editor trial has no time limit, but exports carry a watermark until you buy. Paid subscriptions start at $39/year (Starter, which still watermarks editor exports); the Essentials tier with the full editor and Audiate is $179.88/year. There is no one-time license on TechSmith's store anymore — even the Teams & Business license is a subscription, at $198 per user per year and $188.10 from ten seats.
✓ 14-day money-back guarantee on paid plans
Camtasia is TechSmith's screen recording and video editing tool, built for producing polished tutorials, product demos, and training content. Unlike basic screen recorders, it ships with a full timeline editor, annotation overlays, interactive quizzes, and an asset library with pre-built transitions and animations.
For content marketers, the biggest differentiator is how much post-production it handles in one tool. The Audiate integration lets you edit audio by editing a transcript — cut filler words by deleting text, not scrubbing a waveform. It runs on both Mac and Windows, which is rarer than you'd expect at this price point.
| Plan | Annual Price | Includes |
|---|---|---|
| Starter | $39/year | Snagit + Camtasia Editor (watermarked exports) |
| Essentials | $179.88/year | Camtasia Editor, Audiate, Snagit |
| Create | $249/year | Essentials + AI scripts and voiceovers |
| Pro | $599/year | Create + AI avatars, translation and dubbing |
| Business (1–9 users) | $198/user/year | Camtasia Editor, Snagit |
| Business (10–99 users) | $188.10/user/year | Camtasia Editor, Snagit |
| Student (verified) | $45/year | Essentials plan |
Students: Essentials for $45/year instead of $179.88 (75% off), verified through Student Beans. Educators: $162.36 per user per year for 1–9 seats, $152.46 from ten, instead of the $198 Business price. Everyone else can use TechSmith's own standing code, SAVE10, for 10% off the first year of any subscription — it doesn't stack with the student or educator price. The editor trial has no time limit but watermarks exports. 14-day money-back guarantee on paid plans.
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